The Founders & Story Behind Pluto

Meet the founders of Pluto, an innovative automated trading platform. Learn about our origins, our vision, and how Pluto is empowering every investor to trade like a pro.

Pluto is a game-changing automated trading platform designed to empower every investor to trade and invest like a pro. Our origins are rooted in Los Angeles, California, where we began our journey to revolutionize the investment sector.

Our founders, Jacob Sansbury, Dakota McDaniels, and Caroline Mendel, are not newcomers to the world of finance and investments. Having honed their skills at some of the world's largest hedge funds and technology giants, they recognized the need to democratize access to high-end trading strategies. They left their respective institutions with a shared vision: to leverage their deep knowledge and experience to empower every investor.

This vision birthed Pluto – a platform that not only simplifies the investment process but brings sophisticated trading strategies to the fingertips of investors across the globe. To support this dream, we've secured over $4MM in funding from leading venture capital firms.

With a monthly subscription fee of $24 (with a free 7-day trial), users can build, test, and deploy automated trading strategies for stocks, ETFs, and cryptocurrencies. We've partnered with Alpaca, a registered Prime Broker/Dealer, to execute trades, ensuring a seamless and secure experience for our users. Furthermore, we've teamed up with, a licensed financial data provider, to offer you high-quality data free of charge.

For those who desire an extra layer of customization and control, Pluto also offers an industry-leading API. Developers can leverage this to create their own unique trading strategies using Python.

At Pluto, we're committed to constantly innovating and upgrading our offerings, all with the goal of providing you with the best possible investing and trading platform. Your journey to sophisticated and effortless investing starts here!

Note: Pluto currently supports Alpaca for brokerage services and does not support other brokerages.

Disclaimer: Remember, investing involves risk, and past performance is not indicative of future results. Always conduct thorough research and consider your financial situation before investing.

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